To increase in-store footfall, Clarins commissioned LEAP Luxe to develop a multichannel campaign promoting Clarins’ complementary express skin services.
The ‘We Know Skin’ campaign capitalised on the brand’s 65 years of experience and made use of our in-depth understanding of the Clarins look, feel and brand values. Working from ideation through to production delivery, our creative route tapped into the target audience’s desire for stress-relief and self-care. Combining brand assets, campaign messaging and a delicate Spring colour palette into an eye-catching collage, we created a suite of digital display banners, a D6 OOH poster, and sponsored social assets that included static and video ads for Meta platforms.